Quick Facts
| Net Worth | $10 Million |
| Born | February 1, 1991 (age 35) |
| Birthplace | Huntington Beach, California, U.S. |
| Profession | Fashion Model |
| Known For | Victoria’s Secret Angel, Vogue, Harper’s Bazaar covers |
| Spouse | Juan David Borrero (m. 2021) |
What Is Jasmine Tookes’ Net Worth?
Jasmine Tookes has an estimated net worth of $10 million. She built her fortune as one of the fashion industry’s most recognizable faces, walking runways for the world’s biggest luxury brands and spending years as an official Victoria’s Secret Angel.
Tookes was born in Huntington Beach, California, in February 1991. Her path into modeling wasn’t random. Her mother works as a celebrity fashion stylist, and it was during one of her mother’s professional appointments that a scout first spotted Jasmine. That chance encounter set off a modeling career that would eventually put her on some of the world’s most famous runways.
Early Career and Rise to Fame
Tookes booked her first modeling jobs in 2010, appearing in campaigns for UGG Boots and Gap. A year later, she landed a campaign with DKNY, a move that helped push her further into the spotlight.
By November 2011, Style magazine named her the top new model of the year — a strong signal that the industry saw real staying power in her. The following year, in 2012, she made her runway debut at the Victoria’s Secret Fashion Show, one of modeling’s biggest stages.
Her breakthrough moment came in 2015, when Victoria’s Secret officially named her one of its Angels. The title gave her a level of visibility that few models ever reach, and it opened the door to even bigger campaigns and magazine features.
Magazine Covers and Editorial Work
Over the course of her career, Tookes has appeared in nearly every major fashion publication, including:
- Vogue
- W Magazine
- Numéro
- Harper’s Bazaar
- V Magazine
Runway and Brand Campaigns
Her runway résumé reads like a who’s who of luxury fashion. She has walked for:
- Burberry, Carolina Herrera, Ralph Lauren
- Moschino, DKNY, Giorgio Armani
- Missoni, Balmain, Oscar de la Renta
- Marc Jacobs, Vera Wang, Tom Ford
- Calvin Klein, Yves Saint Laurent, Dolce & Gabbana
- Tommy Hilfiger, Louis Vuitton, Prada, Versace
Beyond the runway, she’s fronted major advertising campaigns for Jimmy Choo, Lancôme, and Kate Spade, adding steady, high-paying brand work to her income alongside her editorial and runway bookings.
Jasmine Tookes’ Ethnicity and Background
Tookes has spoken openly about her mixed heritage, describing her ethnicity as a blend of European, African American, Brazilian, and West Indian roots. Her diverse background is often cited as part of what made her stand out early in an industry that, at the time, was working to become more inclusive on camera.
Personal Life: Marriage and Family
In 2021, Jasmine Tookes married Juan David Borrero, a Snapchat executive. Borrero holds a notable spot in tech history — according to his LinkedIn profile, he was the 23rd employee hired at Snapchat, joining the company in its early, high-growth years.
The couple welcomed their first child together in February 2023, adding a new chapter to their life outside the fashion world. Since becoming a mother, Tookes has continued modeling while balancing her growing family life in Los Angeles.
Jasmine Tookes’ Real Estate Portfolio
Real estate makes up a meaningful piece of Tookes’ financial picture.
In July 2018, she purchased a home in the Brentwood neighborhood of Los Angeles for $3 million. The property, located in the exclusive Mandeville Canyon area, is a traditional-style four-bedroom, three-bathroom home spanning roughly 2,830 square feet on a third-acre lot. It features a chef’s kitchen with Viking appliances, a backyard pool, and a private primary suite terrace.
Tookes first listed the home for sale in July 2022 for $4.395 million, then relisted it in July 2024 at a reduced asking price of $4.2 million. Reports indicate she and her husband had already moved into a new home by that point — a property later featured in Architectural Digest, which described it as their “ultimate dream home.” The couple’s current residence reportedly leans into a darker, moodier color palette, a contrast to the bright, neutral tones of their previous Brentwood house.
Either way, the math works in her favor: a home bought for $3 million and listed years later for over $4 million represents a solid return, even before accounting for any renovations made along the way.
How Jasmine Tookes Makes Her Money
Tookes’ $10 million net worth comes from several overlapping income sources rather than one single paycheck:
- Runway shows for major designers during fashion weeks in New York, Paris, and Milan
- Editorial shoots for top-tier magazines
- Brand campaigns and endorsement deals with luxury labels
- Victoria’s Secret Angel earnings, historically one of the most lucrative titles in modeling
- Social media partnerships, as brands increasingly pay models directly for Instagram content
- Business ventures, including her work co-founding the activewear brand Joja
This mix of runway, editorial, endorsement, and business income is fairly typical for a model at her level of career success — and it’s part of why top models can build wealth that outlasts their most visible runway years.
Jasmine Tookes vs. Other Victoria’s Secret Angels
| Model | Estimated Net Worth |
|---|---|
| Jasmine Tookes | $10 Million |
| Candice Swanepoel | $12 Million |
| Adriana Lima | $95 Million |
| Alessandra Ambrosio | $30 Million |
Figures are estimates and can vary between sources.
Final Thoughts
Jasmine Tookes’ journey from a chance discovery in Huntington Beach to becoming a Victoria’s Secret Angel shows how far talent, timing, and the right opportunity can take someone in the fashion world. With a $10 million net worth built on runway work, major brand deals, and smart real estate moves, Tookes remains one of the most successful and recognizable models of her generation — both on the catwalk and off it.
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